Client: Vida Mia

 

Vida Mia is a cocktail experience company dedicated to celebrating Mexican American culture. The company offers mixology classes focused on agave, customizes cocktail kits, and curates food and beverage pairing events. Inspired by annual visits to family in Mexico and home-cooked meals in Chicago, the founder established this business to honor her family’s diverse culinary traditions.

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To visually capture this vision, the founder and I traveled to Huixcazdhá, a town in the state of Hidalgo in central Mexico, as well as Querétaro City in the neighboring state. We photographed her family, the community, and their traditions to authentically represent the company’s mission.